Apple leads smartphone sales in Japan

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Being a leader in a market so advanced and technology as Japan is not easy. However, Apple has managed to position itself as the best-selling phone brand in Japan, beating competitors like Sony or Samsung. According to recent reports in the country right now, one of every three smartphones sold are iPhone, a fact said soon but it is a breakthrough for the brand. 

The "guilty" of this tremendous growth is the agreement with DoCoMo. Japan is a country where phones are purchased through contracts with carriers and DoCoMo, the largest company, refused to offer the iPhone on its plans until last October when he relented and began offering the iPhone 5S and iPhone 5C in exchange for a royalty of 25%. 

The numbers are quite impressive: in its debut month of the iPhone took 61% of sales terminals DoCoMo, Apple getting this increase and subsequent sales presence in the market by 11.1%, from having some more than 25% to 36% of current market share. And talk about Apple profits could have won in Japan since the agreement with DoCoMo about $ 4 billion.