Google snatches Apple the title of most valuable brand

Add to Flipboard Magazine.

100 Top BrandZ is a rating system of marks used a methodology based on the financial results and contributions of the brand innovation that generate interest and appreciation for the said brand. In this list Apple took 3 consecutive years as the first, but Google has snatched the first place this year. 

Apple gets the lead in user satisfaction with their iPad by JD Power

Add to Flipboard Magazine.

A year after being placed as a leader with both the iPhone and the iPad and lose the position in favor of Samsung, Apple is having a spring joy watching the JD Power company repositioned the iPad as the best tablet according to a survey customer satisfaction. A maximum of 1,000 points, 830 have achieved. Now Samsung tablets are in second place, but only a negligible difference of eight points. Amazon, which last year was in second place, has dropped to fifth.

In general, the major complaint among respondents is the ease of use. And Apple does not escape criticism: all tablets have become more complex to use as they have become more powerful and applications have to do more. In short, Apple remains the leading competition but still pushing hard, and therefore all devices evolve fast.

The Apple Store becomes the second online store, behind Amazon and surpassing Staples

Add to Flipboard Magazine.

The data could not be better for Apple Store and online sales during the last year have learned that they have increased 24 percent. This increase has led him to second in sales volume, behind Amazon. Apple has overtaken Staples an online store that sells office supplies. 

According to a Wall Street Journal, Apple has got this second place this past year, but not because there has been an increase in sales, but because now in the annual report have been taken into account sales of iPhone, iPad, iPod, Mac and Apple TV. Until now, only took into account the sales of peripherals and we all know this is not the forte of Apple. 

Amazon is still far, last year worth over $ 67 billion and it bases its entire selling through Internet. But this year, with the additions of Angela Ahrendts and Bob Kupbens seems that Apple wants to give a "push" to its physical and electronic sales.

Steve Jobs, the most influential business leader of the past 25 years according to CNBC

Add to Flipboard Magazine.

Steve Jobs continues to receive posthumous tributes from several institutions: this time the U.S. network CNBC who has named Apple co-founder the most influential business leader of the past quarter century, leading a list of 25 influential executives. 

In the details of this tribute, CNBC detailed that Jobs has chosen as the first of the list because while Bill Gates redefined the way in which millions of people worked, Steve redefined the style in which these people live and uploaded the level integrating technology in everyday life.

More than any other member of our extraordinary list of executives and entrepreneurs (all outstanding leaders). Steve's vision has led to changes beyond their industry and has put his undeniable stamp on the culture.


On this list are Bill Gates (second position), Amazon CEO Jeff Bezos, the creators of Google Sergey Brin and Larry Page, Eric Schmidt, Mark Zuckerberg of Facebook and the owner of Inditex Amancio Ortega. Apple already has another reason to keep reminding the creator of all them philosophy.

The iPad, a tablet you use and all

Add to Flipboard Magazine.

You carry the Nintendo Wii to your parents house for Christmas to have fun as a family with a strong boxing and bowling session in Wii Sports. Your parents freak out and immediately decide they want one. Do not wait too long and the same falls Reyes them. Their neighbors are soon also try the game as if it were a virus, suddenly everyone needs a Wii. 

Surely you remember the situation, it was very common a few years ago, as common as all those consoles terminasen gathering dust as a decorative item plus saloon. With tablets has gone something like, everyone wanted one last Christmas and as above were undoubtedly one of the gifts star.

No wonder. After all this is a great invention. One for the first time about really personal computer users of all profiles and age. My father reviews the latest eBay auctions comfortably in his chair while my mother lying on the sofa reading an electronic book or surf the Internet laughing with the last link we have spent her friends. And yes, a Wii is watching them from the corner of the room where he has spent the last six years off. 

But of course, my parents use iPad, the second generation to be exact, and use it daily because they not only like, but also understand and know how to use it for things you really wanted to do but often not made ​​by the difficulty sitting down at the computer and face their thousand inconveniences.

His neighbors also succumbed to the fever tablets, but the iPad was $499 more than they were willing to spend on this occasion. Luckily for them, the supply of tablets that had come under the shadow of the iPad stretched in all directions. Samsung, Sony and hundreds of previously unknown brands crowded with more attractive prices, some as ridiculous. All work the same and serve the same, right?

All work the same and serve the same, right?

Apparently not . Or that's the first conclusion is reached again and again every time you look Chitika graphs on web browsing from tablets and find that year after year , by far the tightening competition and the market flooded with tablets to follow bargain price , hardly anyone use anything other than the iPad . They have tablets , yes, but as decorative items.

And is that not all tablets are the same. Even those that work great, even on paper outperform the iPad in technical data that do not interest any mother. Only one has iOS, only one has 500,000 applications are not extended versions of phones, only one hit as soon as for those who already have one for years continue squeezing without feeling the need to buy another. It's called the first iPad you buy will be your faithful companion for longer than is best for Apple itself. The rest? Well, they are great in the magazine or just in the gap left above the Wii.

This is as serious: Apple looking to hire responsible for future payments platform

Add to Flipboard Magazine.

With both the iWatch rumor and future iPhone, news of a payment platform from Apple had gone into the background. But now from Re/Code, we heard of an active search for product managers and business for a division of mobile payments. What would be coordinating Jennifer Bailey, who takes time directing the e-commerce section of Apple.

According to reports, Apple's ambition in this regard is "very, very serious" and further on the agenda that the talks they had with PayPal. The possibility of buying that rondo Square earlier this month is also a sign that Cupertino have decided to go further with this.

The nearly 600 million iTunes accounts linked to credit cards with funds (and used to make simple purchases of applications and songs) that Apple would have an excellent base to start own shopping system, which linked to TouchID and future devices wearables could make our way to buy change forever. We look forward to the signings that may occur during the year.