Mostrando entradas con la etiqueta Campus. Mostrar todas las entradas
Mostrando entradas con la etiqueta Campus. Mostrar todas las entradas

jueves, 24 de abril de 2014

Apple wants to raise awareness among their employees

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Apple has taken seriously its celebration of Earth Day. After painting leaves their green apples in all stores, dress their employees with green shirts and launch an advertising campaign with the same voice of Tim Cook, the company sent an email to his employees to care more environmentally in their work environment. 

In that email is the best of the arguments: figures showing facts. If all staff collaborate could save 16,420 bottles and 22 tonnes of plastic if usasen a reusable bottle. And just so you have easy, Apple is giving away one by all workers in Corporate and Retail.



Apple also used the excuse of Earth Day to have an internal concert on campus in Cupertino. Not everything will be responsibilities, of course.

lunes, 21 de abril de 2014

Apple introduced the future in a campus video narrated by the voice of Steve Jobs

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"I think we have a chance of building the best office building in the world" - Steve Jobs

And is that who better than the own co-founder of Apple to introduce a video presentation of future company offices in Cupertino, Campus 2 of Apple, the mothership, the "new home for innovation and creativity" Apple's latest obsession and Steve before his death two and a half years ago.

The video is part of the new website on environmental liability and publicity spot next to "Better" narrated by Tim Cook is the way the company is joining the Earth Day to demonstrate its commitment to protecting the planet.
"Like everything we build our new campus in Cupertino Apple pushes the limits of technology, and will be the most energy efficient building of its kind. 100% powered by renewable energy, the campus goes beyond showing respect for the environment to form an alliance with him. The air flowing between the inside and the outside of the building providing natural ventilation for 75% of the year. And sunlight is captured by one of the largest solar installations of a private company in the world."
"The building itself is only part of the story. About 80% of the land will be green space populated by more than 7000 over 6000 trees including fruit trees and newly planted forest. Plants suitable for dry climates may be located across the landscape to minimize water use are also used. "

Getting to and from the new campus will also be greener. We are expanding our program of alternatives to regular trips by 20%. This means that over a third of our nearly 15,000 employees in Cupertino can reach the new campus using biofuel buses, public transportation, bicycles, car sharing and its own feet. And for drivers, we will have over 300 charging stations for electric vehicles.
The new campus is being built from scratch to meet the highest environmental standards set by LEED, a system of classification of internationally recognized green building. When completed, Apple Campus 2 will be an ever-present in our commitment to sustainability reminder and an example of what every corporate campus can be.
"Apple has always been in Cupertino, and are proud to be here" - Steve Jobs
Steve Jobs will always be in Apple.