Kobe Bryant been in Cupertino

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Recently it has been known via 9to5Mac sources that several professional athletes have been working in Cupertino for testing with the iWatch. This is demonstrated by photographs like the one above, where the NBA player Kobe Bryant rests one of the campus bars.

Hockey player Dustin Brown of the Los Angeles Kings team also have done the same, along with other elite athletes from the NHL and MLB American. They have all signed confidentiality agreements not to disclose absolutely nothing to have been seeing in recent weeks.

Kobe Bryant has even been seen talking with Jonathan Ive, the head of product design at Apple. All these athletes must have tested the iWatch under demanding conditions of all the sports they play, something that will pay benefits when the attachment goes on sale. Well, not all are Kobe Bryant, but would be better they test it, right? 

Apple will hold "update events" of iPhones in their stores

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Very curious initiative has discovered 9to5Mac: it seems that Apple is preparing to celebrate "update" events to all customers who have the opportunity to buy a new iPhone model changing its old model. Will be starting this Thursday, May 8 starting with the U.S. Apple Store, and apparently it has to be "huge". 

Who are those customers who have the opportunity to upgrade? People who bought an iPhone at an Apple Store and they can get an advantage by delivering the phone to recycle leveraging the exchange program. These people, if they live near a local Apple Store will receive an email inviting them to this event to buy an iPhone5S or an iPhone 5c.

It will be the first major event of the Apple Store to oversee its new director, Angela Ahrendts 


This event can bring many people to the Apple Store, so the shops have begun to prepare for a good flow of customers at the same level as it prepares for the launch of a new iPhone or iPad.

This will be one of the first initiatives will oversee of the new Director Apple Retail, Angela Ahrendts, probably together with other Apple executives to see the reaction of consumers in person. The test is conducted in the U.S., and if all goes well, the event may be repeated in other countries.

New MacBook Air and the performance of their SSD drives

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Last week Apple went on sale a renewal of the MacBook Air. A team that is still really awesome but we expected that the next generation would include Retina display. Only the processor has changed. We now have an Intel Core i5 1.4 Ghz in the basic model and a Core i7 to 1.7 Ghz in the most powerful models. Well, the CPU and the prices have also dropped. 

Those were the only changes but those who have been able to test the equipment have shown that the storage units are a bit slower. There is a very marked decline but some people are surprised that happen.

Macworld tested the basic models of 11 and 13 inches and compared with those presented last year. So, after performing various tests results are as follows:

The tests provide happend more satisfactory models in the current previous year. Motives? As we know, Apple uses components from different manufacturers. So manufacturers like Toshiba and Samsung are among those making memory chips for the company. And that's where the difference is. 

The 2014 MacBook Air is an Apple SSD TS0128F unit for 11-inch model, while the 13-inch model we see an Apple SSD SD0256F. The first is Toshiba and the second is Samsung. While models have Apple SSD SM0256F 2013 in 11-inch Apple SSD SM0128F in 13 inches.

Every generation SSDs

With the change of traditional disks current 2.5 " SSD mounting by Apple company has been using different storage units for each generation. So an SSD drive on a MacBook Air 2012 can not be used for one of 2013. There are not third-party options, except for the OWC, and every generation has its particular model. 

Therefore, we have to accept these possible differences in speed. Which in some cases are very good compared to previous models and in others, like the present case, are slightly worse. Of course, in the current MacBook Air are not very marked differences and taking into account the uses made of these teams are not penalized excessively.