viernes, 20 de junio de 2014

AppleCare plan new features

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Tara Bunch, Vice president of the AppleCare and technical support division in Cupertino, recently held a meeting with employees to discuss the service. And at that meeting, as reported by 9to5Mac sources, there have been some performance figures from AppleCare and their future plans.

Apparently, the AppleCare + service that protects the iOS devices from accidental damage goes well. Over 30 million people have contracted in the 14 countries where it is active, which has generated $2,000 billion in revenues and motivation to expand the service to more markets. One of the measures that can be taken in the future, for example, extend the deadline to purchase AppleCare + 30 to 60 days after purchase of the iOS device. 

Depending on how the economy goes, we might get to see a AppleCare + for Macs

We may also get to see a AppleCare + for Macs, now that bestsellers are Macbooks and are also subject to random breakdowns. Everything depends on the economy as something for the Mac would be significantly more expensive than iOS Terminal.

Another interesting thing is the improvements to our Apple accounts in relation to technical assistance. Taking advantage of the unification of Apple Retail and Apple Store web of Angela Ahrendts, Tara commented on a more unified experience between the Genius Bar, phone support and online.

The meeting ended with Tara Bunch promising a "superbowl" launch this fall, where we see almost all Apple products being updated, and encouraging all employees to help users start with the right foot on the platform when buy all these novelties. We will have a busy September and October ...


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